LIGHT AND DARK ENERGY LTD

Mission

Light and Dark Energy Ltd is an inspiring and forward-thinking company based in the UK. At the intersection of innovation and empathy, we are dedicated to harnessing the potential of artificial intelligence to connect humanity on a profound level. Through our flagship website, NLPflash.com, we offer a unique blend of knowledge sharing, artistic expression, and advertising solutions that cater to the diverse needs of businesses and individuals alike.

Our mission at Light and Dark Energy Ltd is to illuminate the world with knowledge and creativity. By leveraging the power of artificial intelligence, we aim to bridge the gaps that separate us and provide insightful answers to the questions that drive our curiosity. Simultaneously, we empower businesses to thrive through strategic advertising and offer motivational NFT art based on interesting answers.

NLPflash project is a digital manifestation of the company's mission.

Core Principles

In an era where individuals are bombarded with personalized advertisements and tracked by neural networks, we adopt a distinct approach to digital advertising.

We respect our website visitors

We do not track users or gather personalized information; we solely collect anonymized data regarding their countries and languages.

We try not to distract, but rather give a space for attention

In this context, we're revisiting a more traditional press approach, drawing inspiration from newspapers of the past. Those publications allowed readers to explore and consider advertisements. With the prevalence of bothersome ads that often go unnoticed, our goal is to ensure that your advertisements not only grab attention but also encourage genuine engagement. Our focus is on fostering clicks and generating authentic interest in your content.

Once again, respect is the key.

Flat-rate prices for advertising

Prices are in GBP and exclude VAT

If you have any additional questions, please send us an email at contact@lightanddarkenergy.uk

Banner Advertising Guidelines

To ensure consistent and effective banner advertising on our platform, we have established the following guidelines. These guidelines are designed to maintain a visually appealing and user-friendly experience for our audience.

1. Banner Sizes:
Please create banners in the following sizes to ensure compatibility across various devices and placements: 360x480 px.

2. Color Scheme:
Banners should be designed exclusively in black and white. Utilize a strong contrast between the two colors to enhance visibility and readability. Avoid using shades of gray that might blend together.

3. Animation:
Banner advertisements should be static and not include any form of animation, movement, or flashing elements. The goal is to maintain a clean and distraction-free user experience.

4. File Formats:
We accept banner ads in either SVG (Scalable Vector Graphics) or PNG (Portable Network Graphics) formats. Both formats ensure high-quality graphics and optimal scalability.

5. Content and Text:
Keep your message concise and impactful. Use clear and legible fonts that are easily readable on screens of various sizes. Ensure that the text remains sharp and doesn't blur when resized.

6. Visual Hierarchy:
Organize your banner's content with a clear visual hierarchy. Place the most important information, such as your brand name or key message, prominently within the banner's visible area.

7. Call to Action (CTA):
Include a strong and straightforward call to action that prompts users to take action. Make sure the CTA stands out and is placed prominently within the banner.

8. Logo and Branding:
Incorporate your brand's logo and visual identity elements to maintain consistency across your advertisements. Ensure that your branding elements are recognizable even in black and white.

9. Mobile Responsiveness:
Given the diverse range of devices users might access our platform from, design banners that are responsive and adapt well to both desktop and mobile screens.

10. Compliance with Guidelines:
All banner ads must adhere to these guidelines. Any submissions that do not comply may not be approved for display on our platform.

11. Submission and Approval:
Submit your banner ads in the specified formats to our advertising department. Our team will review the banners to ensure they meet the guidelines before approving them for display. By adhering to these banner advertising guidelines, you contribute to a cohesive and visually pleasing advertising environment that enhances user experience and effectively communicates your message to our audience.

12. Jurisdictions we work with:
Currently, we can't work with companies based in Albania, American Samoa, Anguilla, Bahamas, Barbados, British Virgin Islands, Burkina Faso, Cameroon, Cayman Islands, Costa Rica, Croatia, Democratic People's Republic of Korea, Democratic Republic of Congo, Fiji, Gibraltar, Guam, Haiti, Iran, Jamaica, Jordan, Mali, Marshall Islands, Mozambique, Myanmar, Nigeria, Palau, Panama, Philippines, Russia, Samoa, Senegal, South Africa, South Sudan, Syria, Tanzania, Trinidad and Tobago, Turks and Caicos Islands, Türkiye, Uganda, United Arab Emirates, US Virgin Islands, Vanuatu, Vietnam, Yemen.